SENIOR PERFORMANCE MEDIA MANAGER

Senior Performance Media Manager - We give everyonefrom emerging artists to global brandseverything they need to design and deliver exceptional digital experiences! Were passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. Were on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! The opportunity Would you like to be part of a team responsible for putting Adobe's industry leading products in the hands of creatives and communicators everywhere? As a Senior Performance Media Manager for Creative Cloud, you will be accountable for acquiring and engaging professional creatives and next-generation Adobe users. We are a group who values data and creative equally, continuously seeking the best of left and right brain approaches. In this highly visible role, youll focus on building innovative performance media programs and relevant customer experiences to drive user acquisition and engagement. Your challenge is to partner with stakeholders to develop a performance media strategy, grow our active user base, and drive annual recurring revenue (ARR). Youll drive performance media for Adobes LATAM region on paid social, programmatic media, paid search, mobile, and other advertising platforms. In addition, you will collaborate on broader cross-functional campaigns, experiments and efficiency measurement with Campaign Marketing, Analytics, Adobe Studio, Product Marketing, and Web teams. Responsibilities Lead the development of outstanding marketing strategies across Search, Social, Display, Mobile Plan and manage large media budgets to meet quarterly performance, engagement, and acquisition targets Present on strategies, learnings, insights, and opportunities for Creative Cloud growth to Adobe executives Continuously test creative, placements, channels, audiences, bidding, and optimization strategies to efficiently acquire the next generation of creatives to Adobe Build testing methodology for new platforms and establish performance thresholds for further investment Collaborate with Analytics teams to recommend, design, and execute experiments and uncover new ways to increase acquisition and engagement Provide data analysis and insights to support the Performance Marketing org in developing the Quarterly Business Reviews (QBRs). Qualifications 7+ years experience, MBA or BA/BS degree, Tech or SaaS experience preferred Ability to navigate a matrixed organization and represent our team with integrity and self-sufficiency Proven expertise in performance marketing Ability to learn our technology, products, and systems quickly Robust analytical skills - the ability to digest large amounts of data, identify trends, pursue the most important questions, and take action with us Ability to work optimally within a team in a fast-paced, growth environment Ability to coordinate and prioritize multiple projects and deadlines Strong written and verbal communication, problem-solving skills, and an outstanding eye for detail English, Portuguese, Spanish fluency preferred Adobe is proud to be an Equal Employment Opportunity and affirmative action employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more. #J-18808-Ljbffr