SENIOR MARKETING MANAGER LATAM

Senior Marketing Manager LATAM - Heart valve disease and critical care therapies impact millions of lives, spanning all ages and geographies. As communities globally address the opportunities and challenges of cardiovascular care, telling a compelling and authentic story is more crucial than ever. Beyond raising awareness, our Marketing teams build lasting, trusted relationships with medical professionals and industry stakeholders to ensure patients can receive the treatments they need. How youll make an impact: Lead the execution of marketing plans in assigned country including strategies and tactics. Maintain contact with local KOLs and develop high quality relations with other health care professionals. Drive the event strategy of the country, aligned with local dynamics/needs and EU event strategy, Identify new growth opportunities within the HCPs segments. Drive the implementation of new product launches and ensure strong launch execution, contribute to the establishment of the vision, strategy and objectives of the THV division in large sized country. Implement locally the Therapy Development initiatives and Economic Value campaigns. Stay abreast of market Dynamics and analytics (market size and trends, competitive situation, reimbursement, etc. ) Support local needs of the commercial and clinical teams in alignment with the marketing plan, including delivering field training and clinical marketing activities. What you will need: Bachelor's degree in related field. Healthcare industry required (pharma or medical devices). Extensive progressive marketing knowledge. Fluency in English obligatory and intermediate Spanish. Availability to travel 40% of time. What else will help you: Proven successful project management skills. Proven expertise in Microsoft Office Suite. Excellent documentation and communication skills and interpersonal relationship skills including negotiating and relationship management skills with ability to drive achievement of objectives. Recognized as an expert in own area with specialized depth within the organization. Expert understanding of related aspects of marketing concepts and principles. Extensive understanding of broad market research designs, develops market research programs coordinating with the global VOC manager and demonstrates an in-depth understanding of commercial goals behind research. Ability to forecast product lines for short-term and long-term accuracy based on market development, sales trends, competition and changing market dynamics. Ability to assess and understand market share, pricing, ASPs, competitive dynamics. Possess strong clinical knowledge, experience and knowledge of the clinical areas where Edwards' products are used or intended to be used, understand the purchasing process and challenges for product adoption in complex healthcare networks. Strict attention to detail. Ability to interact professionally with all organizational levels and proactively escalate issues to appropriate levels of management in the organization. Ability to manage competing priorities in a fast paced environment. Represents leadership on projects within a specific working closely with cross-functional team, marketing peers and leaders and managing needs and messaging to upper management. Consult in project setting within specific marketing area. Adhere to all company rules and requirements (e. g. , pandemic protocols, Environmental Health & Safety rules) and take adequate control measures in preventing injuries to themselves and others as well as to the protection of environment and prevention of pollution under their span of influence/control. #J-18808-Ljbffr