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HCP BRAND STRATEGY & CONTENT MANAGER

São Paulo - São Paulo

Descrição da oferta de emprego

Hcp Brand Strategy & Content Manager - J. , is one of the world''s largest consumer health and personal care products company. Our consumer companies produce many of the world''s most trusted brands, among them JOHNSON''S® Baby, BAND-AID®, NEUTROGENA®, TYLENOL®, MOTRIN®, and LISTERINE®. Each one of our consumer businesses embraces innovative science to create products that anticipate consumer needs and create experiences that help them live healthy, vibrant lives. **MODELO DE TRABALHO HÍBRIDO****RESPONSIBILITIES**:- Identify, leverage and ensure successful development of scientific content for brands and target audiences (interaction w/ agencies, prof local teams, scientific engagement, franchise & global teams; - Support franchise teamduring Strategic Plan process, brand playbooks, 3-year message process and scientific pipeline development; - Guarantee proper interaction w/ Franchise/Global teams to leverage available content within the brands and identify best practices, learnings and potential projects; - Guarantee proper interaction w/ Global HCP squad for Content Excellence projects deployment: Digital Asset Management tool governance & adoption, content automation, measurement & tagging, global content for immediate deployment; - Co-leadership w/ CBI for studies, learning plans and hcp insight generation à HCP expert!- Leadership of regional projects connected with capability building like Precision Content development based on HCP segmentation and Latam content matrix; - Acts as an HCP expert for markets and brands and shapes the future of HCP capability towards digital transformation (automation, hyper-customization,digitization); - Manages Non-working media & agency. **Qualifications**- Business Administration, marketing, communication; - At least five years ofexperience in a consumer moving goods environment in marketing, trade marketing or any other communication/content oriented position; - Pharma background preferred; - Digital Marketing competencies preferred; - Fluent in English and Intermedium/Advanced Spanish. **Primary Location** Latin America-Brazil-São Paulo-São Paulo**Organization** JNTL Consumer Health (Brazil) Ltda. Legal Entity**Job Function** Marketing
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Detalhes da oferta

Empresa
  • Caderno Nacional
Localidade
Endereço
  • Indeterminado - Indeterminado
Data de publicação
  • 07/01/2025
Data de expiração
  • 07/04/2025
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