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DIRECTOR, LATIN AMERICA MARKETING, EMPRESA

São Paulo - São Paulo

Descrição da oferta de emprego

Director, Latin America Marketing, Empresa - This is a unique opportunity to play a key leadership role in a fast growing technology business. The Director of Latin America Marketing is responsible for defining the field and partner marketing strategy and driving regional marketing programs to grow and convert sales pipeline and revenue. This role is responsible for building audience, industry and solution marketing strategies that work backwards from the needs of customers. This role will lead a team of marketing managers that develop and run campaigns and programs to generate quality leads, move prospects through the sales cycle, build deeper customer relationships, and grow customer usage. The person in this role works collaboratively with sales leadership, business development, the alliances organization, product marketing and other marketing teams to strategically design and execute marketing initiatives, both directly and with/through APN Partners. - Define marketing strategies and programs that build awareness, acquire net new accounts, and increase customer usage across all sales segments:Enterprise, SMB, Startups, and ISV. - Work closely with sales leadership and sales operations to identify and track joint goals around funnel leads, pipeline revenue, sales opportunities, and conversion. - Build scalable, repeatable marketing programs that have broad, but targeted reach. - Hire and lead a team of marketing professionals that plan and deliver demand generation programs, including integrated campaigns, events, digital marketing, and partner marketing programs. - Continually experiment and introduce new approaches to marketing to that engage customers and prospects in innovative ways. - Evaluate and optimize iteratively based on business priorities and customer behavior and needs. - Track, measure, and analyze the performance of marketing campaigns and report results to sales and marketing leadership. - Partner with Empresa importante marketing teams to customize programs for the Latin America geography and sub-geographies. - Manage marketing budget, including allocation and reconciliation.
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Detalhes da oferta

Empresa
  • Caderno Nacional
Localidade
Endereço
  • Indeterminado - Indeterminado
Data de publicação
  • 20/12/2024
Data de expiração
  • 20/03/2025
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