BUSINESS INTELLIGENCE
Descrição da oferta de emprego
Criar e aplicar táticas para a coleta de informações de mercado, utilizando diversas fontes, como estudos de mercado, análise de concorrentes, tendências do setor e retorno dos clientes. Conduzir análises minuciosas dos dados obtidos para identificar padrões, tendências e percepções relevantes que possam influenciar as ações de marketing. Gerar relatórios frequentes de inteligência de mercado, ressaltando as principais descobertas e oferecendo sugestões práticas para as equipes de marketing e liderança. Trabalhar em conjunto com outras áreas, como vendas, desenvolvimento de produtos e negócios, para assegurar a integração das percepções de mercado em todas as ações. Observar continuamente o cenário competitivo, identificando ameaças e oportunidades emergentes, e fornecendo sugestões proativas para preservar a vantagem competitiva da empresa. Auxiliar na identificação e análise de novas oportunidades de mercado, incluindo segmentação de clientes, desenvolvimento de produtos e expansão geográfica.
Escolaridade: Bacharelado em Marketing, Administração de Empresas, Estatística, Economia ou área relacionada. Mestrado é uma vantagem.
Tipo de vaga: Efetivo CLT ; ;
Detalhes da oferta
- Hummanos Consultoria em RH
- Em todo o Brasil
- Indeterminado - Indeterminado
- Indeterminado
- 14/10/2024
- 12/01/2025
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