BUSINESS DEVELOPMENT SPECIALIST

Business Development Specialist - For more than350 years and across the world we have passionately pursued our curiosity to findnovel and vibrant ways of enhancing the lives of others. In this opportunity, we are seeking a highly motivated and talented individualwith strategic, technical, and tactical marketing experience combining withcommercial skills to be a key part of a dynamic Commercial Marketing team in acustomer-oriented environment. The DxS Development Specialist will be responsiblefor the Diagnostic Solutions (DxS) Portfolio, will cover all Latin Americacountries and reports to FM & Marcom Leader. Diagnostic Solutions (DxS) Portfolioincludes stains & dyes for microscope visualization; blood typing antibodiesandalso Critical raw materials used in the development and commercialization of InVitro Diagnostics tests. YOUR ROLE WILL BE:Develop knowledge of market, competitors, and customer needs that drive thestrategy and product positioning that will ensure strong and regular growth inaccordance with the regional DxS Business Field and segment strategy. Develop product and market knowledge through customer and end user visits,worldwide market research, and scientific paper reviews. Maximize sales of existing and new products. Perform detailed sales analysis and develop strong knowledge of product linetrends, sufficient to evaluate opportunities/ threats for business. Liaison with key Stakeholders (eg. Empresa importante Product Managers, Regulatory & TradeCompliance, Supply Chain) to make sure our key products are in stock to fulfillcustomer needsRegularly communicate/report on competitors with regard to new and existingproducts, positioning, and pricing. Define strategic/tactical marketing plans by developing product positioning andimplementing marketing initiatives. Act as a regional source for key commercial product line information, particularlyin terms of defining product offering, strategy and providing tools necessary forsuccessful implementation. Work with Marketing Communications and Digital Marketing to ensure appropriatetactical planning and delivery of marketing materials. Propose marketingcommunications mix and co-creation customers value activities for product lines. Participate with sales team in the review and implementation of the marketing planby presentingtechnical seminars for the assigned portfolio business area tocustomers. Drive long-term revenue growth through innovation with new product development andlaunch supporting Innovation Ecosystem Strategy and ObjectivesGenerate and qualified leads for Critical Raw Materials for IVD Manufacturing withBusiness Development area support. Competitive Analysis and Counter-Atack PlanPricing and Stock Policies for ? Hero Products? to achieve segment expectationsWork with Trade Compliance and Marketing Operation to guarantee the productavailability in focus countries. Develop custom tools and collateral for IVD ManufacturingCompile benchmarking data to create value in F2F customer interactionsDefine specific sales tactics for each customer development stagePromote Specialized Service Sales to reach area targetsWork with Sales and Business Development Area to guarantee the share of walletpotential in all POCT workflow. Develop tactic and actions to accelerate lead conversion and customer adoption inIVD Manufacturing customers with BDM support. WHO YOU ARE:Bachelor''s degree in a scientific field with graduate degree/MBA preferred (orequivalent experience)Experience in a Life Science or preferred Diagnostic environment. Some hands-onlaboratory experience desirable. Experience in related product management experience supporting similar products orrange of products, including commercial sales, marketing, or business developmentassociated with commercializing research products/services preferred. Proven understanding of product positioning, merchandizing and promotion, and newproduct development. Strong data analytical skills required. Previous experience in market analysis,and marketing/customer analysis opportunity size development and digital marketingpreferred. Ability to travel domestically and/or internationally. Travel may be approximately30-40% of total annual time. Advanced English is required. WHAT WE OFFER:We are curious minds that come from a broad range of backgrounds, perspectives,and life experiences. We celebrate all dimensions of diversity. We believe that itdrives excellence, innovation, and human progress. We care about our customers,patients, and our rich mix of people. This diversity strengthens our ability tolead in science and technology. We are committed to creating access andopportunities for all and empower you to fulfil your ambitions. Our diversebusinesses offer various career moves to seek new horizons. Join us in building aculture of inclusion and belonging that impacts millions and empowers everyone tobring their curiosity to life!